Privacy Policy

1. Information We Collect

• Account information: name, username, email address, login credentials, and plan or billing details you provide when creating an account.
• Advertising information: banner image URLs, destination URLs, moderation status, and public growth-page settings you submit through the service.
• Usage and device data: IP address, user-agent data, session or browser fingerprints, referrer data, timestamps, and route activity used for security, analytics, and anti-abuse controls.
• Performance data: impressions, clicks, momentum adjustments, leaderboard movement, public-page visits, and related event logs.
• Cookies and similar technologies: session cookies, security tokens, and related identifiers that help keep the service working, measure usage, and prevent fraud.

2. How We Use Information

• To provide the service, including account access, banner hosting, public pages, leaderboard ranking, and moderation workflows.
• To measure impressions, clicks, momentum score inputs, and leaderboard performance.
• To maintain analytics, understand platform usage, and improve reliability and usability.
• To detect abuse, duplicate traffic, fraud, malicious activity, and other attempts to manipulate the platform.
• To process payments, administer subscriptions or upgrades, and communicate about your account.
• To comply with legal obligations and enforce our Terms.

3. Cookies and Tracking

BannerLadder uses cookies and similar technologies to keep users signed in, protect forms, distinguish traffic patterns, and support measurement of on-platform activity.

• Essential cookies help with login sessions, CSRF protection, and core site functionality.
• Analytics and measurement data helps us understand page visits, impressions, clicks, and product usage trends.
• Security and anti-fraud signals help us identify suspicious traffic, deduplicate activity, and protect leaderboard integrity.

4. Third-Party Services

We may use third-party providers to operate parts of the service, such as payment processing, infrastructure hosting, email delivery, and basic site assets.

• Payment processing may be handled by providers such as Stripe when you purchase plans or upgrades.
• Transactional or operational email may be handled by configured email delivery services.
• Public front-end assets may be loaded from third-party content delivery services where configured.

5. Sharing of Information

We do not sell your personal information. We share information only as needed to operate the service, process payments, send communications, comply with law, protect users and the platform, or complete a business transfer such as a merger or acquisition.

6. Retention and Security

We retain information for as long as reasonably necessary to provide the service, maintain reporting integrity, meet legal obligations, resolve disputes, and enforce agreements. We use administrative, technical, and organizational safeguards designed to protect account, billing, and traffic data, but no system can guarantee absolute security.

7. Your Choices

• You can update account and profile information from within the service.
• You can disable cookies in your browser, though some parts of the platform may not function correctly.
• You can stop using BannerLadder at any time, subject to any outstanding billing obligations.